Your Money Mindset Affects Your Business

Your Money Mindset Affects Your Business

Money. Let us get honest, and talk about money for a moment. There are two types of mindsets when it comes to money. Type one, “You just need to think good thoughts and the money will come.” Type two, “You need to hustle all the motherfucking time and then you will...
How to Set Boundaries and Stop Business Losses

How to Set Boundaries and Stop Business Losses

Are you treating your prospects like stray cats? Just think about it. When stray cats come along with their sad, pathetic, kind of scrawny bodies, you feel bad and feed them! But as soon as the food is gone, so are they… until tomorrow, when they are hungry...
Charge What Your Expertise Dictate

Charge What Your Expertise Dictate

Though I realize this is sexist, this message is for the ladies and some of the gay men. Charge what your expertise dictate. I had a conversation with an amazing, super-smart female engineer. She has 25 years of experience and an incredible track record. She told me...
Be Proud of Your Business. You Earned It.

Be Proud of Your Business. You Earned It.

A few years ago, I was working with a former Olympic gold medalist in gymnastics that owned a fitness studio. Obviously, that is a tremendous feat, but interestingly I noticed that she was not using her accomplishment in any of the marketing material. I remember...
Guide on How to Negotiate and Get What You’re Owed

Guide on How to Negotiate and Get What You’re Owed

“But the other person said that I was wrong so… I have to give in! I have to compromise!” For my clients, when it comes to negotiating what they are owed, they often believe that to close a deal, they must give in and compromise. But here is the thing, when we...