Charge What Your Expertise Dictate

Charge What Your Expertise Dictate

Though I realize this is sexist, this message is for the ladies and some of the gay men. Charge what your expertise dictate. I had a conversation with an amazing, super-smart female engineer. She has 25 years of experience and an incredible track record. She told me...
Be Proud of Your Business. You Earned It.

Be Proud of Your Business. You Earned It.

A few years ago, I was working with a former Olympic gold medalist in gymnastics that owned a fitness studio. Obviously, that is a tremendous feat, but interestingly I noticed that she was not using her accomplishment in any of the marketing material. I remember...
Guide on How to Negotiate and Get What You’re Owed

Guide on How to Negotiate and Get What You’re Owed

“But the other person said that I was wrong so… I have to give in! I have to compromise!” For my clients, when it comes to negotiating what they are owed, they often believe that to close a deal, they must give in and compromise. But here is the thing, when we...
A Guide To Leaning in and Trusting Yourself

A Guide To Leaning in and Trusting Yourself

While in the grocery store the other day, I witnessed a mother and her three-year-old child have a heated battle in the cereal aisle. The child had to have Fruit Loops as opposed to the healthy cereal that the mother was reaching for, and they were not going to go...
Negotiation is Cut-throat. Know Your Worth.

Negotiation is Cut-throat. Know Your Worth.

I met my greatest match for negotiation on Craiglist back when I was selling my Fitbit. Prior to listing it, I researched the going rate and market value, and then concluded that I should sell it for $50. Now, I am not one to be haggled! When I say $50, that is a firm...
Being a Control Freak. Is it Hurting Your Business?

Being a Control Freak. Is it Hurting Your Business?

How can you determine whether your need to be in control is helping you move forward or hindering you in some way? As a former dominatrix, I know all about being in control! When I was in the “space of the dungeon” with my clients, being in control was necessary. My...